Villie is a digital platform where expecting parents share and where their loved ones give. With Villie, parents receive over 50% more financial support and gifts. Unlike competitors like Peanut, who connect parents with support groups or Bump which is a simple education website or Winnie which is a childcare provider-- Villie connects parents with their closest kin. The connections that Villie builds are deep, acquiring parents in the first trimester and strategically engaging family with fun and simple prompts that encourage support.